The long, narrow leaves of this Japanese rhododendron (named after a Japanese botanist) give it a distinctive character.
The young growth has a silvery indumentum on the upper leaf surface with a paler indumentum on the under surface. The flowers are a soft shade of pink and the plant is well-behaved, reaching about six feet at the most. It enjoys an open bright spot and is quite hardy (around -10 F). With some helpful pinching, it will make a rounded shrub.